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Published 2023-07-04

Social Media Specialist

Type of job: Remote
Country: United States
City: Charlotte, North Carolina
Company: The Social Element
Company website:

Description of the offer

The Social Element:

Hello! We are a leading global independent full service social media agency, founded 21 years ago. Our 260+ team members look after some of the world’s largest brands (Mondelez, Diageo, Dr Pepper). We pride ourselves on our ability to build strong relationships with our clients enabling us to be the voice of their brand on Social.

We believe that brand growth, trust and loyalty is driven through Genuine Human Connection and that social media presents the best opportunity for brands to engage emotionally with their audience.

At the heart of our clients voice on social is our Social Team. They are passionate, driven and progressive with a creative and sometimes quirky flair, making them a true extension of our clients own teams.

We have an exciting new opportunity for a Social Media Specialist to join our Social team in North America.

*This role is 100% remote and with ocassional weekend work

Is this you?

You are an incredibly passionate social media user with a keen interest and curiosity in internet culture. With expert written and verbal communication skills and attention to detail, you are a creative communicator who is adept at changing voice based on the client’s personality.

You’re a strong collaborator who is solutions oriented and takes pride in what you do, and what you create.

Sound like you? If so, read on!

What You’ll Do

As a Social Media Specialist, you are the voice of the brand and a driving force in developing and growing the online community. You will accomplish this by interacting with consumers on a personal level whether dealing with complaints, questions, or general engagement. In addition, you will work to both maintain and enhance the brand’s social reputation through creativity, storytelling, and trendspotting.

  • Day-to-day social media management on named accounts, engaging with consumers, fans, and communities on behalf of the brand across social channels.
  • Creation and on-time delivery of social media performance reports, including understanding of defining KPIs and making recommendations based on performance.
  • Executing proactive and reactive engagement strategies while ensuring alignment with brand TOV and guidelines.
  • Executing organic publishing across social platforms and assisting in identifying, engaging, and repurposing UGC content.
  • Occasionally assists with copywriting for organic posts in the brand’s TOV.
  • Assist in revising engagement tactics and recommendations to clients in response to platform developments.
  • Regularly share feedback, trends, and internet cultural conversations gained from social media tools with clients and internal strategists.

About You

  • Familiar with social platforms capabilities and offerings (including Facebook, Twitter, Instagram, and TikTok).
  • Ability to switch between different brands and voices, understanding the nuances of each.
  • Keeps up-to-speed on new social platform developments.
  • Collaborative who can work well across multiple teams and departments


  • Experience using social platforms including Facebook, Twitter, Instagram, YouTube, and TikTok.
  • Working knowledge of social media platforms and their audiences.
  • Experience publishing social content, contributing to reports, and executing a brand’s social media strategy


Please note these benefits are applicable to US employees only

100% Remote working

33 days of holiday (including the bank holidays)

Birthday off

‍ Annual Occasion Day off for an important event

1 Volunteer day off

Paid Sick time off

⚕️ Group Insurance Medical plans with generous employer contribution, including one plan that is employer covered

Dental and Vision plans

FSA & HSA Options, with employer contribution to HSA on select plans

401k with employer matching

️ Employer Paid Long-Term/Short-Term Disability

‍‍ Enhanced family friendly policies

Career Break: After 1 year’s service, can take between 4 weeks and 1 year unpaid leave.

‍⚕️ Wellbeing Support

️ Flexible Fridays (Working half day)

The Hiring Process

The hiring process for this position will be made up of the following stages:

An online assessment to measure your community management skills

First interview with a Social Media Specialist and Social Media Manager

‍‍ Final Interview with Senior Social Media Manager and another member of the Social team

The Social Element Values

Work according to the company values

Do it Well

Be One Team ‍‍

Do the Right Thing ✔️

Keep Pioneering

Make Them Smile

The Social Element Behaviours For Success

Be focused and decisive

Be brave and inspirational

Be rigorous in our approach ️

Be considered and inclusive

Be loud and proud

Our Diversity, Equality & Inclusion Commitment

We are proud to be an Equal Opportunity employer. Our recruitment process is fair, transparent and based on merit, skill and experience related to the role. We welcome applications from diverse and under-represented groups regardless of their background.

We value having divergent thinkers who bring various experiences and viewpoints to the table at The Social Element. We strongly encourage members of underrepresented groups to apply.

We are also able to make reasonable adjustments throughout the full recruitment process so we invite you to identify any additional support that you may require to ensure you are supported throughout the full process.

We know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates, so even if you feel you don’t fulfil all the requirements, we encourage you to still apply — we’d love to hear from you!

How To Apply ️

If all this sounds like you, simply upload your CV/resume and a cover letter (or a link to your cover letter video if you prefer). *Make sure to include the following details in your cover letter/video, or we won’t be able to process your application:

  • Details of your personal/professional experience in social media
  • Why you are interested in being part of our team at The Social Element

***If you would prefer to submit your application in a different format, please feel free to get in touch with us and we will be happy to assist you in any way we can.

We are excited to receive your application! ❤️

How to apply?

Click on the button to get the company email or employment application form.
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