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Published 2023-07-17

Search Engine Marketing Specialist


Type of job: Remote
Country: Colombia
City: Bogotá
Company: Shark Helpers
Contact info: Sofía Hincapié Arango

Description of the offer

The Paid Search Specialist is a role primarily responsible for monitoring, managing, reporting, and supporting planning for paid search programs. This position should have an understanding of the program strategy and objectives in order to ensure a flawless execution and reporting approach that aligns with campaign goals and objectives.

This position accurately execute programs while closely monitoring campaigns and delivering reporting that aligns with and accomplishes our client’s goals and objectives.

Expectations:

A MUST:

  • Minimum 2 years experience independently executing paid search programs through all
  • stages
  • Strong understanding of Search Engine Marketing mechanisms and optimization
  • techniques
  • Fluent English – written and oral
  • Understanding of metrics and analytical thinking
  • Working knowledge of Google Ads, Google Analytics, and Microsoft Office Excel

Nice to have, not a strict requirement:

  • Experience with the USA market
  • Working knowledge and experience using Tableau
  • Experience with highly regulated industries, such as pharmaceuticals


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