Part Time Creative Director

Description of the offer

About Laguna Beach Textile Co.: Laguna Beach Textile Company, inspired by the classic, laid-back sophistication of Laguna Beach itself, offers premium quality textiles that blend relaxed elegance with coastal luxury. Established with a focus on quality, the company specializes in high-end beach towels, blankets, and accessories that embody both durability and style. Its customers use their sustainably made products to elevate their outdoor and home gatherings with friends and family. The company was founded in 2015 and has sold more than 200,000 products to date and sells through Bloomingdales, Maisonette, Zola, J Crew and other online brands in addition to its own website. It’s run by a lean team of three without any full-time employees.

Job Description: We are seeking a talented and experienced Creative Director to work on a part-time, freelance basis to lead our design and creative efforts. This role will require someone with a combination of creativity and strategic thinking to enhance our product selection, brand identity, and digital presence. The role will require direct graphic design and visual content creation as well as the possibility to manage others doing this work. The role will require somewhere between 10 and 20 hours per month.

Key Responsibilities:

• Product Design: Spearhead the design of new products, ensuring they align with our brand’s aesthetics, selecting colors, and evaluating and providing feedback on samples. We launch a few new SKUs per year.
• Brand Identity: Develop and maintain a cohesive brand identity across all platforms, ensuring consistency in our message and visual representation.
• Digital Presence: Oversee the online digital presence of the company, including website design, user experience, and content creation. Experience with Shopify and Amazon a plus.
• Photography and Video Content: Direct and manage the creation of photo and video content that aligns with our brand’s vision and appeals to our target audience.
• Team Collaboration: Work closely with our Director of Branding and Partnerships as well as the Head of Ops and Founder on these workstreams.
• Market Trends: Stay abreast of market trends and consumer preferences to keep our brand relevant and competitive.

Qualifications:

• Proven experience as a Creative Director or similar role, preferably in the textile or fashion industry.
• Ability and willingness to do direct graphic design and content creation work
• Strong portfolio showcasing expertise in product design and brand development.
• Excellent understanding of digital media and e-commerce platforms.
• Adept at photography and video content creation and editing.
• Exceptional leadership and communication skills.
• Ability to work flexibly and meet tight deadlines.

How to Apply: Please send your resume and background about yourself to Danny@lagunabeachtextileco.com and Lauren@lagunabeachtextileco.com. In your application, highlight your relevant experience and explain your interest in the role.

Deadline for Applications: December 15th

Laguna Beach Textile Co. is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

How to apply?