Senior Paid Social Planner

Description of the offer

• Expert in paid campaign management, data analysis and reporting on campaign performance.
• Drive and manage overall paid media and content strategy to meet all client goals through campaign optimization.
• Lead the creation of 3-12 month media/performance projections that reach client goals based on a combination of historical data and industry trends.
• Analyze campaign performance using platform UIs such as Shopify, Google Analytics, Facebook and Google Adwords.
• Discover new ways to accomplish client goals and teach the team your findings.
• Potentially help mentor junior members or interns on the marketing team.
• Prioritize and manage client quarterly and ad-hoc requests to ensure on-time completion.
• Proactively grow and nurture client goals to scale, while also testing emerging platforms and strategic tactics.

• 3-5 years of experience in digital marketing and advertising
• Well versed in strategy across major digital platforms such as, but not limited to, Facebook and TikTok.
• Excellent communicator who is able to craft and tell a consistent story to executives, team members and clients via written and verbal communication
• Able to balance long term strategy with short term results
• Deeply analytical with a bias for action
• Natural leader with ability to motivate, coach and drive teams forward
• Clear English speaker, reader and writer.
• Excellent organizational skills

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