Senior Performance Marketing Manager, Paid Search

We are seeking a Senior Growth Marketing Manager with a strong focus on Paid Search channels (SEM), including Google Paid Search and UAC, Apple Search Ads (ASA), and Performance Max campaigns. This role will be responsible for using data-driven insights to develop and own paid search strategies, manage media budgets, drive campaign execution, and work cross-functionally to achieve growth and ROI objectives. The ideal candidate has a passion for problem-solving, a data-first mindset, and excellent communication skills. You will be part of the Growth Marketing team—a collaborative group of marketers working to expand EarnIn’s community.

The US base salary range for this full-time position is $162,000 to $198,000, plus equity and benefits. Our salary ranges are determined by role, level, and location.

This is a hybrid position with the expectation of working from our offices in Mountain View 2 times per week.

What You’ll Do:

• Develop and manage paid acquisition campaigns across Google Paid Search, ASA, UAC, and Performance Max
• Hit monthly volume and efficiency goals by testing hypotheses, analyzing data, and refining tactics
• Conduct keyword research, competitive analysis, and audience segmentation
• Partner with product, analytics, finance, and creative teams to optimize campaigns and inform company-wide growth decisions
• Drive post-campaign analysis and continual experimentation to uncover growth levers
• Identify and explore opportunities in emerging channels like display, social, and video

What We’re Looking For:

• 7+ years of experience in growth or performance marketing, with a strong focus on Paid Search and mobile acquisition
• Proven success running high-budget campaigns across Google Ads, Apple Search Ads, UAC, and Performance Max
• Data-savvy: Able to leverage analytics to inform decisions and drive ROI
• Comfortable owning A/B testing frameworks and experimentation pipelines
• Collaborative and communicative—able to work cross-functionally with product, creative, and data teams
• Proficiency in SQL is a plus
• Bonus: Background in fintech, consumer apps, or mission-driven startups