Graphic Designer & Social Media Manager

Company details

Description of the offer

We’re a fast-growing package design measurement startup changing the way brands measure and optimize their package designs. Our clients are consumer-packaged-goods companies, ranging from innovative challenger brands (think: a new better-for-you soda or mushroom coffee) to iconic brands you’ve known since childhood.

Now, we’re looking for a Graphic Designer & Social Media Manager with at least 3 years of experience to help us build our brand presence, create compelling marketing materials, and support our sales & analytics teams with high-impact visuals.

If you’re a versatile designer with a passion for design, social media, and marketing, this is your opportunity to play a key creative role in an exciting startup environment!

As our Graphic Designer & Social Media Manager, you’ll wear multiple creative hats, balancing social media strategy, marketing content creation, and presentation/layout design.

ROLE AND RESPONSIBILITIES:

Graphic Design

• Create visual assets for social media, marketing materials, blogs, and email campaigns
• Lay out sales materials, executive presentations, and white papers
• Create infographics and other visuals to communicate big ideas simply and effectively
• Depending on the candidate’s particular skill set, they may also be asked to: illustrate report covers and other marketing assets, stylishly photograph products for use on social media, leverage motion graphics skills for short videos, etc.

Social Media & Content Marketing

• Manage and schedule content across social platforms
• Research trends in packaging design and work with VP of Content to curate engaging content
• Create and post visual assets to support brand storytelling
• Edit video interviews for use on social media
• Monitor social engagement and interactions

Website & HubSpot Management

• Design and update landing pages and marketing emails, and manage sending of email campaigns

• Load new blog posts to Hubspot and create supporting visuals (e.g., header images for blog posts, etc.)

• Collaborate with the product/engineering team to assist with UX/UI design for Designalytics’ web app

Packaging & Market Research

• Research new package redesigns and submit them to our analytics team for testing so their results can be used in marketing content
• Support The Designalytics Effectiveness Awards (our package design recognition program)

SKILLS:

Must-haves

• Advanced proficiency with Adobe InDesign, Photoshop, and Illustrator
• Proficiency with video editing software, such as Adobe Premiere and After Effects. (While advanced video and motion graphics skills would be a plus, they are not required. Basic video editing abilities are.)
• Proficiency with Microsoft PowerPoint
• Advanced knowledge of social media platforms (specifically LinkedIn and Instagram)
• Curiosity, a willingness to learn, and a helpful, can-do attitude. (Startup life is never boring, and you may occasionally be asked to assist with tasks that are outside your standard responsibilities.)
• Being a motivated, self-starter. (For example, the ability to get started on creating something without an incredibly detailed brief.)

Nice-to-haves (but not required)

• Experience with marketing automation/CRM software, such as Hubspot
• Experience with social media management software, such as Loomly
• Specialized design skills, such as photography, illustration, motion graphics, or UX design
• Short-form copywriting skills. (For example, the ability to craft brief, grammatically-correct, on-message social media updates with little to no input from a writer.)
• A keen sense of social media strategy and the ability to leverage analytics to optimize engagement on these platforms

POSITION DETAILS

● ROLE: Full-time

● REPORTS TO: VP of Content

● COMPENSATION: $70k – 85k, commensurate with experience

● BENEFITS: Company health plan, unlimited PTO

● LOCATION: Remote

ABOUT DESIGNALYTICS

Designalytics is a transformative company that enables consumer-packaged-goods (CPG) brands to proactively monitor, predict, and optimize their package design performance.

The team behind Designalytics is a smart, passionate, fun family of innovators. We work in the space between creativity and analysis with skill and respect for both disciplines. We are fast growing and always looking for top talent who want more than a job—they want to make a permanent impact on an entire industry.

Apply today if you like a challenge, want to grow professionally, and just enjoy “killing it.”

Location of employment

How to apply?