Digital Marketing Specialist

We’re a B2B MarTech company building tools that sit at the intersection of marketing automation, AI, and data infrastructure. The founding team has been in this space as operators, not observers. We know the problems because we’ve lived them, and now we’re building the future for marketers.You’ll be our first engineering hire. That means there’s no legacy codebase to untangle, no layers of process to navigate, and no one to hand things off to. You’ll work directly with the founders, ship real product, and have an outsized impact on what we build and how we build it.

You can learn more about Parsnipp here: https://parsnipp.com/

The Role

This is a true hands-on execution role—not a coordinator, not a planner, and not a slide-builder.

You’ll work directly with our Director of Digital Marketing and core strategists to execute, analyze, and optimize digital campaigns across various paid channels for agency clients. There is no “handoff” layer here. You will be implementing real strategies and getting deep exposure to cutting-edge performance marketing in practice, including traditional SEO and next-generation GEO (Generative Engine Optimization).

This role is designed as a launchpad. If you’re sharp, curious, and willing to learn fast, you’ll quickly grow your skillset and your resume.

On any given week, you might be doing:

• Campaign Execution: Build and QA paid media campaigns across Google, Meta, LinkedIn, Reddit, and emerging OpenAI platforms.
• Data & Analytics: Pull performance data, validate tracking, maintain reports, and analyze key funnel metrics (CPA, ROAS, CTR, CVR).
• Optimization: Support A/B tests across ads, landing pages, and offers; assist with keyword research, creative testing, and SEO/GEO strategies.
• Client & Strategy: Conduct competitive analysis, participate in weekly client video meetings, and sit in on core strategy discussions to learn how high-level decisions are made.

What we’re looking for:

You’re early in your career, but you take the work seriously. You don’t need years of experience, but you do need to show that you’ve leaned into learning the craft.

You’re a fit if:

• You’ve taken courses, certifications, internships, or built side projects in digital marketing.
• You genuinely enjoy working with spreadsheets, playing with data, and asking “why” behind performance changes.
• You care about doing things correctly, not just quickly.
• You want to grow into a world-class performance marketer, not just manage tasks.

Nice-to-haves:

• Hands-on experience with Google Ads, Meta Ads, or LinkedIn Ads.
• Familiarity with CRMs (Salesforce, HubSpot, etc.).
• Prior agency experience or exposure to fast-paced environments.
• Active marketing certifications (Google, Meta, etc.).
• Preference for Seattle, New York, Minneapolis, or London but open to great candidates from the USA and UK.

How we work:

• We value clarity over jargon.
• We test, measure, pivot, and iterate constantly.
• We keep processes lightweight but intentional.
• We give feedback early and often.
• We hire people we trust to think, not just execute.

Tech stack:

• Paid Media: Meta Ads Manager, Google Ads, TikTok Ads, Reddit Ads
• Analytics & SEO: GA4, Google Search Console, Google Tag Manager, industry-standard SEO platforms
• Next-Gen Tech: Parsnipp GEO Platform, LLMs / AI tools
• Systems & Creative: CRMs (Salesforce/HubSpot), Web Builders (Webflow, WordPress, etc.), Figma

What we offer:

• Ground-floor equity in a venture-backed company with experienced founders.
• Competitive salary.
• Direct collaboration with and mentorship from the leadership team.
• Accelerated professional growth and hands-on experience with next-generation MarTech tools.
• A team that respects your time, your craft, and your autonomy.