B2B Creative Director

We’re looking for a B2B Creative Director to shape the future of storytelling at Foundation. You’ll lead the creative vision for our agency and clients, developing ideas that stop the scroll, move audiences, and redefine what’s possible in B2B marketing.

You’ll have the freedom to imagine, experiment, and execute bold creative that blends data, strategy, and emotion. This role is built for someone who thrives on ownership, innovation, and big ideas rather than incremental change.

You’ll collaborate with strategists and marketers, but your focus will be on setting direction, inspiring teams, and driving creative that performs.

About Foundation

Foundation is a B2B content marketing agency that helps some of the world’s most respected brands, including Canva, Bitly, and Procore, build content systems that drive measurable growth.

We specialize in content strategy, SEO, and AI-driven distribution frameworks rooted in data and creativity. Our team values bold thinking, clear results, and a bias toward action.

Key Responsibilities

• Own the creative vision for Foundation and our clients across social storytelling and full-funnel brand campaigns.
• Lead ideation and concept development across social, video, and written formats, ensuring every idea connects with both emotion and business impact.
• Inspire and guide a distributed team of writers, editors, and designers to execute breakthrough creative.
• Shape brand storytelling frameworks that scale across channels, clients, and formats.
• Collaborate with strategy and performance teams to turn insights into standout creative concepts.
• Experiment constantly with AI-powered tools and new media formats, pushing the boundaries of what great B2B storytelling looks like.
• Champion brand voice and creative quality across every internal and client touchpoint.

   

Qualifications

• 7+ years of experience in creative direction, brand storytelling, or social media strategy, ideally within a B2B or agency environment.
• A portfolio that shows bold thinking, emotional storytelling, and strong execution across digital platforms.
• Deep understanding of what drives engagement on LinkedIn, YouTube, and emerging B2B platforms.
• Proven ability to craft and evaluate high-quality copy, video, and social creative.
• Natural leadership presence that inspires, challenges, and brings energy to every project.
• Comfortable making fast decisions and pivoting based on new data and ideas.

   

Key Metrics

• Measurable engagement growth across creative-led campaigns.
• Improved creative approval rates and faster alignment across teams.
• Increased client satisfaction scores and brand impact.
• Documented creative playbooks or frameworks that inspire future work.
• Visible innovation in how Foundation and its clients tell stories online.

   

HOW TO APPLY:

As part of your application, please complete the Culture Index survey. This must be submitted to be considered for the role.

Once completed, please follow this link to submit your application form for the position.