Growth Product Manager, Consumer

Growth Product Manager, Consumer

Company details

Description of the offer

In this role you will lead growth initiatives across Mill’s consumer product experience, driving sustainable revenue growth and customer lifetime value through strategic experimentation, product optimization, and data-driven decision making. You’ll own key growth levers including pricing strategy, conversion optimization, and new feature adoption. You’ll partner closely with Product, Marketing, Engineering, Finance, and Operations to identify opportunities, run experiments, and scale what works across the customer journey.

Key Responsibilities

• Own Mill’s growth roadmap across acquisition and merchandising, identifying and prioritizing the highest-impact opportunities to drive customer growth and revenue.
• Develop and optimize pricing strategy across core products, accessories, and add-ons
• Test new pricing models, bundles, and offers to increase customer adoption and satisfaction.
• Analyze customer behavior to inform pricing decisions and identify new monetization opportunities.
• Drive conversion rate optimization across key user flows (signup, checkout, feature adoption).
• Own activation and onboarding experiences that help customers realize value quickly
• Partner with Product and Engineering to build and optimize growth features and experiments.
• Stay close to competitive benchmarks, customer insights, and market data to ensure Mill’s offerings remain compelling and differentiated.
• Drive program intake, business case refinement, and launch scoping to ensure each initiative is clearly defined, well-resourced, and sequenced effectively.
• Lead end-to-end program management to ensure merchandising initiatives are executed seamlessly across the entire customer journey — from marketing and checkout through retention.
• Partner with cross-functional leads to ensure roadmaps are prioritized and sequenced to maximize revenue, improve attach, and strengthen Mill’s overall business performance.

About You

• You have 5+ years of experience in growth product management, growth analytics, or product management with a focus on growth. Experience in consumer hardware, DTC, or subscription-based businesses is a strong plus.
• You’re equally comfortable working on acquisition, activation and merchandising – and understand how they connect.
• You design rigorous experiments, learn quickly from results, and scale what works. You’re comfortable with both wins and failures.
• You dig deep into data, build models, and use insights to drive decisions. SQL and analytics tools are second nature to you.
• You think about growth through a product lens – building features and experiences, not just running campaigns.
• You understand second-order effects and how changes in one part of the funnel impact the whole customer journey.
• You love talking to customers, understanding their needs, and using those insights to drive outcomes.
• You build alignment across disciplines and know how to influence without authority.
• You’ve developed or optimized pricing strategies and understand how pricing impacts customer perception, conversion, and retention.
• You care deeply about Mill’s mission to reduce waste and make sustainable living simple and joyful.
• You’re highly organized, proactive, and detail-oriented with strong communication skills.

This role is based out of our San Bruno location and in-office 2 days/week.

The estimated base salary range for this position is $195k to $245k, which does not include any benefits or equity. Various factors are considered in making compensation decisions, including but not limited to experience, training, licensure and certifications, and business and organizational needs.

Location of employment

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