Marketing Manager

Lula, one of Kansas City’s fastest-growing companies, is looking for a Marketing Manager to join our growing team!

Our Story

In 2020, property managers across the country were struggling to keep up with maintenance due to the labor shortage and supply chain disruptions. Enter Lula, whose vendor network and sourcing solutions provided relief for residents and property managers. The issues that plagued the industry for years were all brought to light when the world shut down due to the pandemic. This disruption provided Lula with a path to reinvent property maintenance forever.

Once we found where we were most needed and fully committed to servicing rental properties, our core business skyrocketed. In the last 4 years, we’ve grown to over 100 employees, achieved exponential revenue growth, and expanded to 50+ markets (and counting). Lula is rapidly expanding into new markets and is seeking to add talented professionals to our growing team.

Lula’s team embraces a fast-moving, high-energy environment dedicated to serving our customers and their needs first. We’re looking for a curious, growth-oriented, and talented individual who is ready for an exciting challenge at a fast-growing company.

Recognition & Momentum

• 2025 Ingram Business Magazine’s #1 Fastest Growing Company in Kansas City
• Inc. 5000 Fastest-Growing Private Companies in the U.S. (3 years running)
• CEO Selected by EY as 2024 Heartland Entrepreneur of the Year Finalist
• Proptech Breakthrough’s Work Order Management Solution of the Year

Lula Core Values

• We are customer obsessed.
• We think differently.
• We hustle.
• We finish what we start.
• We care for one another.

Position Summary

Lula is seeking a Marketing Manager to play a key role to build a repeatable marketing engine that drives top-of-funnel demand and equips sales to win.

This role is ideal for a marketer who can move from strategy to execution quickly across digital campaigns, content, social media, events, and sales enablement. You’ll shape campaign planning and performance, create customer-facing and sales-facing assets, and help define our positioning as we scale into new markets and release new products. You’ll work directly with the Head of Marketing, collaborating closely with Sales and Product, and be supported by contractors as needed.

This is one of the most exciting times to join Lula, as we scale our customer base and launch new products to serve residential property managers nationwide.

Position Responsibilities

• Champion Lula’s brand across all channels
• Build and promote the reputation of our provider network and service experience through testimonials, stories, and social proof
• Support Lula’s content strategy, providing TOF, MOF and BOF efforts to better capture and generate demand
• Plan and execute events and tradeshows, building a repeatable in-person experience tailored to each event
• Partner with Sales and Product teams to align messaging across the customer journey
• Collaborate with partners on co-marketing, webinars, and joint promotion
• Support go-to-market and positioning for key products: Core Boost, LuMi, and Foresight

Role Requirements

• 5+ years of marketing experience, ideally in a B2B SaaS or Proptech startup
• Proven success in both strategy and execution—across content, digital, email, social, and events
• Strong understanding of product and partner marketing in a sales-led, product-enabled environment
• Skilled in leveraging AI, marketing automation, CRM tools, and campaign analytics
• Exceptional ability to work cross-functionally with Sales, Product, and Design
• Hands-on creator who’s as comfortable writing copy and building campaigns as they are analyzing funnel performance
• Aligned with Lula’s core values: customer obsession, creativity, hustle, perseverance, and care for one another

Marketing Tech Stack

• Hubspot CRM
• Clarity and GA4 analytics
• AHREFs
• Canva
• ChatGPT
• WordPress
• Microsoft Teams

A few of our supportive benefits

• A positive and inspiring team environment that offers support and camaraderie
• Professional growth and internal promotion opportunities driven by company growth
• Mentors and leaders who are hands-on, encouraging, and genuinely care about your success

*Equal employment opportunities (EEO) for all employees and applicants.
*

Schedule/Location

Day shift, Monday – Friday
Preferred in-office location in Overland Park, KS (open to remote for the right candidate)

Benefits

Health, dental, and vision insurance
Life insurance
Paid time off
Parental leave

Job Type: Full-time
Salary: $75,000 – $90,000 per year (plus bonus plan)

Supplemental pay types:
Company Bonus Plan