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Published 2023-10-17

Senior Business Analyst (Freelance)

Type of job: Remote
Country: England
City: London
Company: Hugo & Cat Limited

Description of the offer

If you are a digital innovator who is eager to deliver ambitious digital experiences, we can offer you an unrivalled opportunity to further your career at Hugo & Cat. You will be working at the inception of a significant technology delivery programme for one of the agency’s newest and most significant clients.

It is a great opportunity to make a mark on some amazing digital products and drive customer experience change for our client.


  • Building and maintaining a strong relationship with client stakeholders and technology specialists, establishing yourself as a trusted and authoritative presence for the client team
  • Undertaking requirements capture in a focused, structured way
  • Participating in the design and running of engaging client workshops
  • Managing solution prioritisation, ensuring stakeholders understand constraints
  • Creating and delivering client presentations as needed
  • Working with strategy and design teams to gather and document customer experience requirements, balancing them against needs of the business and the technology solution
  • Managing ongoing sprint-based BAU delivery and a regular release roadmap alongside the development of a more extensive technology transformation plan
  • Working with Agile development teams to create and prioritise a product backlog, and support the delivery of a technology solution based on Sitecore using agile methodologies
  • Manage and facilitate Agile ceremonies (backlog refinement, sprint planning, demos, retrospectives etc)
  • Communicating progress and appropriate escalation to your assigned project’s account team
  • Work proactively with your account team and department head to manage your own workload and prevent over or under-utilisation


This is a senior role and you will be expected to hit the ground running on the project.

  • At least 3 years experience as a Business Analyst (or similar) on digital experience transformation programmes
  • Experience in eliciting, documenting and prioritising requirements from all relevant sources
  • Experience breaking UX and design artefacts down for delivery by a technical team
  • Experience and familiarity with Sitecore 10 XP development and support
  • A strong understanding of digital technology, systems integration and implementation
  • Experience creating and owning a backlog of user stories and acceptance criteria
  • Experience leading a technical Scrum through a sprint lifecycle
  • Strong written skills for presentation and written report creation
  • Strong client relationship management and presentation skills (this is a client facing role)
  • Previous consultancy, large agency or corporate experience is preferred

About Hugo & Cat
We create digital products and experiences that give businesses a competitive edge. By putting customers at the heart of decision making, we move fast, unlock value and fuel sustainable growth. We’re a team of 120 people in London, New York and Manila, and we’re part of the IPG network.

Our culture
It’s not our agency that delivers deeply impactful work. It’s our people. We’re an ambitious, diverse and sociable group of humans working together to create better experiences for our clients and their customers. So, we’d rather our new joiners stand out than simply fit in.

Flexible working
We’ve made the shift to a flexible working model where employees can split their time between the office and working remotely. We can discuss the details during the interview process.

Equal opportunities
We’re an equal opportunities employer and are committed to a fair and unbiased assessment of job applications. Once you join the team, we support you to realise your potential, regardless of age, origin, ethnicity, gender, sexual orientation, physical abilities or beliefs.

*Please only apply to this role if you are a LTD company or Sole Trader

How to apply?

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