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Published 2023-03-09

Product Marketing Manager

Type of job: Remote
Country: Canada
City: Toronto
Company: Fieldeffectsoftware

Description of the offer

People rarely can say that they work at a job they truly love—unless, of course, they work at Field Effect. We believe in investing in the personal and professional success of our employees. We want our teammates to feel great about the work that they do and about themselves when they are with us. That is our culture.

We have an all-star team with industry leading cyber security knowledge and analytical thinking that is engaged, motivated, genuinely curious, and has the willingness to be as diligent as possible. Field Effect is a rapidly growing company with an increasingly distributed global workforce that provides world-class managed cyber security solutions for businesses of all sizes. The company was founded by the brightest talents in cyber security, with a mission to remove the complexity of securing endpoints and networks by delivering monitoring and threat protection services that are easy to use and provide actionable insights.


What You’ll Do 

Field Effect is on a mission to bring the best cybersecurity to what has been a vastly underserved market, the small to medium business. These companies have either had to spend way over the budget, use tools that were designed for security experts (which they do not have), or simply go without. At Field Effect, we believe that all businesses should be able to access protection they need to grow and thrive.

A Product Marketing Manager is the product expert in a room full of marketing people and market(ing) expert in a room full of product people. We are looking for a Product Marketing Manager with demonstrated success in positioning and launching differentiated products that meet business objectives. Connect with us if you have that experience, and the proven ability to influence cross-functional teams, and work collaboratively with sales, marketing and Product Management. As a Product Marketing Manager at Field Effect you will:

  • Performing market research, including researching market trends, customer needs, and the competitive landscape, to gain critical insight about customer attitudes and behavior, and develop programs that optimally position our products
  • Driving and delivering sales enablement tools and content for internal sales team and channels, including competitive battle cards, product and partner focused solution briefs and datasheets, and sales playbooks (working alongside the marketing team on the development)
  • Creating product and solution positioning, messaging, and using these to drive GTM strategies
  • Executing on content to articulate the benefits of our product and ensure message alignment throughout all customer touchpoints (website, sales team, events, etc.)
  • Executing product launch activities and collaborating with product management, marketing, and sales to ensure an effective go-to-market

Skills & experience we look for: 

  • 2+ years of experience in a Product Marketing role
  • 2+ years of product marketing or related experience
  • Ability to work in a high growth environment – this means that sometimes you may have to create the process!
  • Collaborative spirit
  • Strong written, verbal, editing, and presentation skills


Added Bonuses

  • B2B Security experience is a definite plus
  • Experience working in a high growth start-up or scale-up


What You’ll Get By Joining Our Team

  • Your brilliance will get a runway
  • You will be surrounded by industry leading cyber security experts
  • You will help shape the future of cybersecurity
  • A workplace of opportunity
  • Competitive compensation & Extensive Benefits such as generous paid vacation
  • We work from a hybrid environment but open to applicants residing in Canada that prefer remote work

If this sounds exciting, we would love to hear from you! Please note that only the candidate(s) selected for the next phase of the hiring process will be contacted directly.

Field Effect is an equal opportunity employer. All qualified applicants are given consideration regardless of race, religion, colour, gender, sex, age, sexual orientation, gender identity, national origin, marital status, citizenship status, disability, veteran status, or any other protected class as provided in applicable employment laws. If you have a disability or special need that requires accommodation, please contact us.

Field Effect has earned their outstanding reputation through innovation, ingenuity and drive to change the cyber security industry. As a result, they have been recognized with the Deloitte 2021 Technology Fast 50 and Technology Fast 500 awards . Their award-winning team is known for its knowledge and industry leadership. In addition, they have been named one of the top employers in Ottawa, by Invest Ottawa, for three years in a row. This team is committed to helping businesses simplify and improve their cyber security by empowering their employees to collaborate, grow and thrive in their fields.

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