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Published 2023-11-07

Illustrator


Type of job: Remote
Country: United States
City: New York
Company: Manifest App

Description of the offer

Background: Manifest is an innovative AI wellness company tailored specifically for Gen Z. Our mission is to empower young individuals to prioritize their mental and physical health through smart, AI-driven insights and recommendations. We stand for positivity, self-improvement, and the seamless integration of technology into daily wellness routines.

Objective: Create a series of engaging and eye-catching illustrations that will captivate Gen Z users across various digital platforms, particularly Instagram. The visuals should not only reflect the brand’s ethos but also encourage retention and sharing, stimulating organic growth and community engagement.

 

Target Audience:

  • Gen Z individuals aged 16-24.
  • Tech-savvy, value authenticity, social justice, and personal wellness.
  • They prefer a mix of minimalism with bold statements, and they embrace digital, modern aesthetics that stand out in a social media feed.

 

Tone & Brand Persona:

  • Energetic yet calming
  • Modern, with a touch of minimalism
  • Approachable and relatable, not overly corporate
  • Positive and empowering

 

Visual Style:

  • Use a color palette that’s vibrant yet soothing, incorporating gradients that feel futuristic.
  • Characters (if used) should be diverse, inclusive, and depict a range of wellness activities and interactions with technology.
  • Incorporate elements that represent growth, balance, and wellness, such as nature-infused tech motifs.
  • Animations or elements that can be animated for digital use should be considered.
  • The design should have “Instagram-worthy” aesthetics: think about how each illustration can stand alone as a post or be part of a larger carousel or story.

 

Key Elements to Include:

  • Manifest’s logo and brand colors prominently, but not overpoweringly.
  • Imagery that suggests personal growth, like sprouting plants, sunrise, or journey paths, integrated with digital icons (e.g., smartphones, AI brain graphics).
  • Motivational quotes or affirmations in a modern, readable font that matches the brand’s voice.
  • Interactive elements like quizzes or sliders for Instagram stories to engage viewers.

 

TRY OUR TESTFLIGHT to see the current brand:

https://testflight.apple.com/join/WwVB0Y6E


Click on the button to get the company email

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