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Published 2023-11-10

CRM / Digital Specialist

Type of job: Remote
Country: Canada
City: Kelowna
Company: Tommy Gun's

Description of the offer

We are seeking a highly skilled and motivated CRM Specialist / Digital Marketing professional to join our dynamic marketing team.

As a key contributor to our digital marketing efforts, you will be responsible for managing and optimizing our Customer Relationship Management (CRM) system while also playing a crucial role in designing and executing customer-centric marketing campaigns.


  • Full-time, contract position.


1. **CRM Management:** Utilize your in-depth knowledge of CRM systems to maintain, enhance, and customize our CRM platform to meet the organization’s evolving needs. This includes data segmentation, automation, and ensuring data accuracy.


2. **Digital Marketing Campaigns:** Collaborate with the marketing and ecomm team to design and execute data-driven, customer-centric digital marketing campaigns. Your creativity and analytical skills will be essential in creating engaging content and implementing strategies that drive customer engagement and retention.


3. **Customer Engagement:** Implement strategies to improve customer engagement, satisfaction, and loyalty. You will leverage CRM data to tailor messaging and offers to specific customer segments.


4. **Data Analysis:** Regularly analyze CRM and marketing campaign data to assess performance, identify areas for improvement, and make data-backed recommendations for optimizing the customer journey.


5. **Cross-functional Collaboration:** Work closely with the design team to create visually appealing and effective marketing materials that resonate with our target audience.



– Bachelor’s degree in Marketing, Business, or a related field.

– Proven experience in CRM management and digital marketing.

– Strong proficiency in CRM software and marketing automation tools.

– Exceptional design sensibility and an understanding of customer-centric design principles.

– A deep understanding of customer service best practices.

– Excellent analytical and problem-solving skills.

– Effective communication and teamwork abilities.

– Up-to-date knowledge of industry trends and best practices.


**Contractor Status:**

– This role is offered on a contract basis and paid hourly with room to grow, providing you with flexibility in your working hours and location.


About Tommy Gun’s Original Barbershop Great Place to Work Canada-Certified! Join the fast-paced and exciting industry at TG Corporate Holdings Limited, the parent company of the Tommy Gun’s Original Barbershop franchise network.

With over 80 locations in North America, 13 locations in Australia, and two locations in New Zealand, Tommy Gun’s is rapidly expanding with significant growth and expansion planned in North America and abroad.

We are currently seeking a highly motivated and skilled individual to join our Digital Marketing Team, reporting directly to the VP of Marketing & Technology.


If you are a CRM Specialist / Digital Marketing enthusiast who thrives in a collaborative environment and is passionate about enhancing the customer experience through data-driven strategies and creative design, we invite you to apply for this exciting opportunity. Join us in shaping the future of our brand and delivering unparalleled customer satisfaction.

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